Essential Small Business Practices to Help You Thrive Long-Term

Guest Article by Carleen Moore

There is no right way to run a business or start several thriving businesses as an entrepreneur. But that doesn’t mean there are no practices and mindsets that have proven, over time, to work well for countless entrepreneurs. To be successful at anything, you must demonstrate dedication to your vision, consistency in your disciplines, and an overall sense of perseverance when times get tough. 

If you’re looking for some simple strategies that can position your venture for long-term success, you’ve come to the right place! Check out the proven business practices that span across all industries:

Remember the Administrative Tasks

First, don’t let the menial everyday responsibilities of running a business bring you down. 

  • Select a legal structure that will shield you from personal liability and save you taxes.

  • Hire a virtual assistant if you become overwhelmed with fielding phone calls, scheduling appointments, responding to emails, and other administrative duties. 

  • Invest in time management tools that will help you make the most of each minute. 

Focus on Brand Building

Without an attractive, recognizable brand in place, you don’t have much to promote! Here are a few tips for building a brand that stands out:

  • Conduct market research to ensure you meet consumer needs and provide a unique product or service. 

  • Develop a logo and website that shines among the competition. 

  • Promote your brand through social media, email, paid advertising, and other digital channels. 

  • Don’t forget about traditional marketing methods like brochures, flyers, and print advertising. 

Keep Your Finances in Order

Finally, no matter how great your product or service is, you must keep your company’s finances organized to maintain steady growth and success. 

  • Create a budget that accounts for all of your business expenses and revenue and ultimately directs you to your goals. 

  • If you need additional capital to grow your business, then research angel investors, venture capitalists, grants, and loans that could assist you.

  • Find an accounting software to help your team keep track of your revenue, bills, payroll, and taxes. 

  • Hire a financial consultant, an accountant, and other financial professionals who can help you maintain financial health. 


Every entrepreneur has developed strategies and quirks that help them to maintain success. The tips above are some general practices that have long proven to help business leaders in many industries capture long-term growth in their operations. Keep these in mind as you continue to strategize your venture, and remember to stay dedicated to your vision throughout your journey!



Carleen Moore, thebizbuzz.net

Carleen has more than 25 years of experience running her own business. Familiar with the unique challenges for women in business, she is also an advocate for female entrepreneurs everywhere. In her spare time, she loves reading and spending time with her French Bulldog, Nano.